Rally in the Rockies

With just seven days until the 2021 edition of Rally in the Rockies, Inside Motorcycles sat down with Calgary Harley-Davidson General Manager Eric Sum to learn about this unique event.

Inside Motorcycles: 2021 is the second annual Rally in the Rockies. What was the genesis of the original idea and what do you want to see it become?

Eric Sum: The original idea of the rally is about motorcycle riding the amazing Canadian Rockies. Sure, there are other rallies in North America which all have so many fun and crazy things going on but to see a family of bears, emerald green mountain top lakes with big blue skies and endless twisting roads every day on your motorcycle… truly an epic ride to remember. The idea came as I am originally from Ontario and have had many of rides over throughout eastern Canada and the USA but since I have moved out here, I have been among so many friendly motorcycle riders that tell me about their amazing rides throughout the Rockies. There is so many things to see and experience that I think that each year that we hold this event you will never see it all and you will have to come back for more every year.

The event is all about riding with your best friends and new friends as we have great charity motorcycle rides every day of the rally and each of them will take you on a guided tour to their favourite place a different route and destination every day. Who knows, maybe someone famous will join you. This is a great way to let the west riders show you why they love the Rockies. Let them spoil you.

I want this to be a ride to remember, every year!

IM: What are some of the new features/ride/events for 2021?

ES: For the rally we have added daily charity chapter motorcycle groups leading guided rides and poker rides a great way to see the Rockies. We have live music, vendors village, food trucks and a BBQ competition at the hub, which is Calgary Harley Davidson.

We have partners like the Grey Eagle Casino putting on large outdoor drive-in concerts at night and a working Canadian Lancaster Bomber will be fired up for us too.

Motorcycle drag racing Saturday Aug 15th and a ultimate custom motorcycle show and shine on the 21st and let’s not forget a first responders Tug of War!

As the hub Calgary Harley Davidson will have a couple of prize-winning poker runs starting with our very own HOG chapter on the Saturday Aug 14th and a $5,000 scavenger hunt ride on Friday Aug 20th.

IM: For anyone who is new to Rally in the Rockies, what can they expect and what can they do to make sure they get the most out of the rally?

ES: The Rally in the Rockies is open to all riders of all makes and models a information / registration booth will be set up at Calgary Harley Davidson in the vendors village daily. This will have route maps, daily event schedules and for the first 500 preregistered riders a free rally gift pack.

IM: Where can people go to get more information on Rally in the Rockies?

ES: For new and returning riders a daily schedule has been posted on the website www.therallyintherockies.com

We will be posting daily during the rally on all social media channels our “CHD TV Breaking News” each morning and evening we will bring you up to speed on what is going on that day and recap the day before.

Follow Calgary Harley Davidson and the Rally in the Rockies and like us on our social media for daily updates leading up to the Rally.

We can’t wait to see you at the 2021 Rally in the Rockies “A Ride To Remember!”