BUFFALO, NY – DP Brakes, the leader in sintered braking technology, has announced the signing of Canadian national Superbike, Observed Trials and Pro Expert Mountain Bike champion Jordan Szoke for the 2014 season. DP will be sponsoring Jordan in all three categories.
Szoke said, “I’m excited to work with DP Brakes this season. They are a quality product that Parts Canada distributes, so we are stoked to represent another one of their brands.”
He continued,”DP carries a lineup of brake pads that translate into other aspects of our program outside of Road Racing such as MT Biking and Off Road which I am really pumped about. Cross promotion and branding is important to us so this relationship we have started already works really well.”
“Jordan will be racing with our New High Performance RDP X-Race Titanium brake pads,” stated Larry Mills, President of DP Brakes and Clutches North America. “Results so far prove that we have a compound available to be competitive with all other brands and even show an upgrade over those. The superb initial response, incredible feel and fade free performance puts us at the top of the charts.”
Mills added, “Not only will Jordan experience all those features, but he will also receive the DP Brakes long reputation of no brake dust and no brake squeal.”
Mills concluded, “We are truly honoured to be part of Jordan’s program for 2014 and wish them tremendous success. Their constant feedback will enable DP Brakes to be on the leading edge of sintered metal brake pad technology and further our growth in the sportbike, mountain bike, trials, and off-road market.”
RDP X-Race Titanium Brake pads are available exclusively through Parts Canada and Parts Unlimited, in the US.
For more information on the complete line-up of DP Brakes brake pads, shoes and clutch kits, contact DP Brakes North American Headquarters at 4401 Walden Avenue, Lancaster, NY 14086, (716) 681-8806, or visit them on the web at www.dp-brakes.com.
— From DP Brakes
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